In a number of ways, manufacturers have to dig deeper into...

In a number of ways, manufacturers have to dig deeper into their engineering toolboxes to find ways to make gains in customer satisfaction. The industry has peaked, at least temporarily, and it will take renewed efforts to again move the competitive bar higher. With the percentage of first-time boat buyers now declining, it's very important to first attract and then keep people in boating, and part of the solution is producing the finest possible engines.