In racing you've got to be pretty, and some of these guys...

In racing you've got to be pretty, and some of these guys you can't dress 'em up, Sponcers want someone "that can juke and jive. He has to go to into the boardroom and talk to the people. There are a lot of drivers out there today, their career is pretty much history because they have no marketability." You can't make 'em pretty. You can't drink 'em pretty, either. The difference between a 1 and a 10 is a light switch away, well that doesn't work with a race car driver. You can't turn the lights out.