Pick the target, freeze it, personalize it, and polarize it....

Pick the target, freeze it, personalize it, and polarize it. Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)

Saul Alinsky Quote About Hurt, Cutting, People: Pick The Target Freeze It...
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