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We prefer this approach to the 'gain subscribers at any...

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We prefer this approach to the 'gain subscribers at any cost' approach. DirecTV and others tried that in 2004 and it came back to haunt them the following year with higher churn numbers.

Tom Eagan Quote About Approach, Came, Following, Haunt, Higher: We Prefer This Approach To...

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We prefer this approach to the 'gain subscribers at any...

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