Nick Grouf Quotations

This relationship with Cendant is a tremendous opportunity for Spot Runner to put the power of television advertising into the hands of hundreds of thousands of real estate brokers and sales associates. This is an important step towards furthering our mission to break down the barriers that have previously prevented local businesses from using television as part of their marketing arsenal.

This is a trend we are just at the beginning of.

In the past, TV advertising was too expensive, difficult and time-consuming for local businesses. In addition, conventional ad agencies simply aren't equipped to serve local customers. Now that Spot Runner has brought the entire advertising process online, even the smallest local business can capitalize on the power of television to build its brand and attract new customers.

There are a lot more (empty spots) than you think. Right now, the national TV networks represent one-third of the eyeballs, but they take two-thirds of the ad dollars. That is going to start to change.