Douglas Lowenstein Game Quotations

The 2004 sales figures are impressive, especially as we enter the twilight of this hardware cycle, and more significantly, looking ahead, the video game industry shows no signs of slowing down. No other entertainment industry has posted the sustained growth over the last decade generated by the video game sector, and given the technological and creative advances ahead, all signs point to surging growth and more record sales for many years to come.

The data provides further evidence dispelling the myth that game playing is dominated by teens. It tells us that parents see games both as an enjoyable activity on their own and one that allows them to engage with their children as well.

Though George Lucas has long been recognized for his tremendous contributions to the world of film, he has also been a leader in the video game business, creating amazing game experiences for players around the globe through one of the industry's most successful companies, ... Our industry and its consumers have benefited greatly from Mr. Lucas work over the years, and we are proud to recognize him as this year's Champion honoree.

As the global computer and video game industry enters an important creative and technological transition, the early sell out of E3Expo affirms the critical importance of this event. As the first place to see the most anticipated next-generation hardware and software titles, and the best place to learn about the industry through its unrivaled conference program, E3Expo 2006 will offer attendees an unparalleled view of the business of games.

In 2004, the average game buyer was 37 years old and the average game player was 30. Knowing this, our industry creates a wide range of content for a diverse consumer audience, just as other entertainment industries do. And, it's illogical that video games would be treated more harshly than R-rated movies or music CDs with parental warning labels, both of which can be legally viewed and sold to minors. How can you treat a video game based on James Bond any different than a book or movie based on the same subject matter?