On Monday, the floodgates will open and consumers will be bombarded through their mailboxes, their televisions and newspapers. It will be confusing at first until they realize they can get all of their services from one company. Then it should be easier for customers.
People won't just buy bundles for the sake of convenience. They will favor the brands they trust, but they will also want to know they're getting the best services available.
Some of the carriers will not be able to develop their own services, especially when it comes to delivering video content. Partnerships will be important for those who want to have a full bundle to offer but can't develop the services on their own.
We've seen the telecommunications industry change dramatically in the last 20 years. And we'll see it change again in the next 10 years. And eventually, the end result should be better services and lower costs for consumers.
They all are in a mad rush to roll out services that the other ones don't have. It could be a small lead because eventually everyone will have the same services.