My last record, people were a little confused because I was trying to prove a production point. This time, my production credit is there.
We haven't had a slew of artists, but the artists we do come out with have always had the same momentum.
Everybody's got to stop acting like they wear bandanas all day, every day. You've got to face the facts that you do sit on the phone sometimes.
They keep the song as street as it needs to be. It's got a good catchy hook where it can do what it needs to do on the radio, but they keep the song street where it will keep credibility in the hood.
It's one of the hardest feats in the music industry, maintaining and continuing to keep doing at the same pace for a lengthy amount of years.