Guy Kawasaki People Quotations

At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.

When I finally got a management position, I found out how hard it is to lead and manage people.

Smart, well-meaning people get it wrong when they start believing that the world owes them something and that the rules are different for them.

When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.

I have developed a Zen-like approach to the operating systems that people use: 'When you're ready, the right operating system will appear in your life.

Not many people agree with what I do.

Facebook is for people, Twitter is for perspective, Google+ is for passion, LinkedIn is for pimping

If you want to make a good first impression, smile at people. What does it cost to smile? Nothing. What does it cost not to smile? Everything, if not smiling prevents you from enchanting people.

Social media puts reciprocity on steroids because now you can reach more people in more ways to do more things for them faster and at lower expense. Positive word about your reciprocity can spread faster than ever.

The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.

Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you.

Entrepreneur is not a job title. It is a state of mind of people who want to alter the future.

This is the beauty of social media: it helps you find people and then you can contact them fast and inexpensively.

Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.

While we're living, we need to get over ourselves and accept others if we want to enchant people.

Want to change the world? Upset the status quo? This takes more than run-of-the-mill relationships. You need to make people dream the same dream that you do.

Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed. Then Apple created Macintosh, struggled a bit with it, but eventually succeeded. Then it went into other businesses. If your company truly wants to change the world, it would make these problems go away for customers.

When you give people too many choices it makes them hesitate and not buy stuff.

Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.

Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.

The telephone operator has one of the biggest roles in creating your organization's image....indeed, many people may come into contact with no one except your operator.

The essence of evangelism is to passionately show people how you can make history together.

If you use social media right, you will piss people off. It's actually recommended!

If achieving success were easy, more people would do it.

Don't ask people to do something you wouldn't.

The first good reason to write a book is to add value to people’s lives.

Take my word for it: More people will like you if you believe that people are good until proven bad.

My books are always tactical, bullet lists, this is what you need to do because I'm trying to appeal to people who are trying to change the world and they need checklists.

Knowledge is great. Competence is great. But the combination of both encourages people to trust you and increases your powers of enchantment. And in this world, the combination is a breath of fresh air.

Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.

You know in a startup, you only need three people. You need someone who can make something. You need someone who can sell it. And you need someone to collect the money. That's the only three roles in a startup. So which one are you?

Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.

Luck favors the people who are willing to grind it out.

A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.

Great teams are usually small-under fifty in total head count. (There are few examples of a team made up of hundreds of people who created anything revolutionary.) Big teams aren't conducive to revolutionary products because such products require a high degree of single-mindedness, unity, and unreasonable passion.

There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.

Instant success are seldom instant and if you talk to the people behind these successes, you'll find out that they came after months of fear, uncertainty and confusion along with a flagrant lack of adoption.

High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.

Let's say a startup is hot. It ships something great, and it achieves success. Thus, it's able to attract the best, brightest, and most talented. These people have been told they're the best since childhood. Indeed, being hired by the hot company is "proof" that they are the A and A+ players; in fact, the company is so hot that it can out-recruit Google and Microsoft.