John Rash Networks Quotations

For those programs that did not start well, they face an uphill struggle. One week does not make a season but networks can't wait weeks to find audiences.

As CBS recently proved with the live streaming of the NCAA tournament, content is the once and forever king. So it's entirely strategic and smart for ABC and other networks to show their best programs on multiple platforms.

Advertisers and the networks are aware of the accelerating pace of change, and that in order to remain valuable, let alone viable, the networks have to reflect the quickening pace of technology and incorporate it into their business model.