Peter Horbury Design Quotations

Mercury is developing a following with customers who appreciate design for its own sake. I think that's very much the message we're putting across is that great design within reach is the Mercury brand.

Edge has an expressive look that evokes a connection with the customer's lifestyle. It was important that we design Edge to have maximum flexibility in the amount of gear it can accommodate while still offering customers a contemporary vehicle they can take out on the town.

Edge is not an off-road adventure vehicle, and it doesn't look like one. The inspiration for the Edge is contemporary design and an adventurous state of mind.

The bold and innovative design of Reflex stretches the traditional boundaries of a subcompact car. Reflex delivers the fuel economy and flexibility that Americans have come to expect.

We look to spot design trends. We'll have a team go around and take pictures and measurements and then we'll sit down with the head of product development and talk about which ideas tend to be the most relevant. Part of my job is to decide what's the next blockbuster trend, and you don't get that looking at pie charts.