makes sense strategically, because it gives a cable component to what investors are viewing as the boring, unexciting growth side of the post-split company.
Online search is an area where advertisers are moving. Big media companies need to be there. They must have a more significant presence or they risk out losing on a big growth opportunity.
Given how concerned investors are in the media sector, Viacom's ability to generate 5 percent revenue growth excluding the film business illustrates why we think there is significant underlying value in the assets.
Television was substantially weaker than expected, ... The aggregate strength of that growth rate in the weakest quarter for News Corp is a very positive indication of how undervalued the stock is at current levels.
the result should be sustained/accelerating growth in advertising revenues.
Don't confuse a recovery with growth. The question for investors is not how does Disney fare for this quarter. The question is next year -- and the growth rate is not sustainable.